Analytics Firm Zoomph Secures Partnership With Atlanta Esports Ventures – The Esports Observer


Atlanta Reign and Atlanta FaZe parent Atlanta Esports Ventures has signed a partnership agreement with social media analytics firm Zoomph. The partnership will aim to help the teams develop more engaging campaigns for brand partners. Financial terms of the deal were not disclosed.

According to a release, Atlanta Esports Ventures also plans to use the data it gains from Zoomph to “connect better with fans.”

In August, Zoomph secured a similar deal with Team Liquid, and partnered with the Pittsburgh Knights in 2019.


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